The focus of the It’s Not Okay campaign during this year’s week of action from 14-20 March 2016 is raising awareness around the strong link between child sexual exploitation and children who go missing.

Young people run away or go missing from home and school for all sorts of reasons. Sometimes it’s just for a few hours or overnight, and sometimes it can be for longer.

Young people may feel the need to escape from trouble, hassle or something you are worried about, or may feel bored and want to fit in and hang out with friends, or they might feel that no one cares – that no one would be bothered if you went missing.

Whatever the reason, the tragic fact is that children and young people who go missing or absent are more vulnerable to sexual exploitation, violent crime, gang exploitation, and drug and alcohol misuse.

The It’s Not Okay social media campaign will be supported by other activity throughout the week from Greater Manchester Police, specialist child sexual exploitation teams, local authorities and other partner agencies.

Find out more about the campaign and add your support by visiting, and following @notokaygm on Twitter and



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